Michigan Golf Journal February 2018
Michigan Golf Journal ;ǁǁǁ͘ĐĂƌůƐŐŽůŇĂŶĚ͘ĐŽŵͬ ƚƌĂĐŬŵĂŶƌĂŶŐĞͿ “You can just watch a lot of ƉĞŽƉůĞ͕ LJŽƵ ĐĂŶ Śŝƚ ďĂůůƐ͕ LJŽƵ can talk to some manufacturers ĂďŽƵƚ ƚŚĞŝƌ ůĂƚĞƐƚ ƉƌŽĚƵĐƚƐ͕ Žƌ ƚŚĞŝƌ ŝŶƚĞƌƉƌĞƚĂƟŽŶ ŽĨ ƚŚĞ latest, biggest story in the golf media. It’s all there for ŐŽůĨĞƌƐ ƚŽ ĞdžƉĞƌŝĞŶĐĞ͘ /ƚ͛Ɛ Ăůů ƉƌĞƩLJ ƵŶŝƋƵĞ͕ ŝƚ͛Ɛ ƉƌĞƩLJ ĐŽŽů͕͟ ƐĂŝĚ ŚƌŝƐ ŽīŵĂŶ ʹ Ă ĨŽƌŵĞƌ ŵĂŶƵĨĂĐƚƵƌĞƌƐ ƌĞƉ ďƵƚ ŶŽǁ tournament director of the new Ally Challenge PGA Tour ŚĂŵƉŝŽŶƐ ĞǀĞŶƚ ĐŽŵŝŶŐ ƚŽ 'ƌĂŶĚ ůĂŶĐ ŝŶ ^ĞƉƚĞŵďĞƌ͘ ;ŚƩƉƐ͗ͬͬƚŚĞĂůůLJĐŚĂůůĞŶŐĞ͘ĐŽŵͿ “I’ve been to events like these ŝŶ Ă ůŽƚ ŽĨ ĚŝīĞƌĞŶƚ ƉĂƌƚƐ ŽĨ the United States, whether it be the west coast or the east ĐŽĂƐƚ Žƌ ƚŚĞ DŝĚǁĞƐƚ͕͟ ŽīŵĂŶ added about his Demo Days ĞdžƉĞƌŝĞŶĐĞƐ ĚĂƟŶŐ ďĂĐŬ ƚŽ ϭϵϵϰ͘ ͞dŚĞ ƐƉŝƌŝƚ ŽĨ ƚŚĞ Ăƌů͛Ɛ Demo Days has always been ĐĞůĞďƌĂƟŶŐ ƚŚĞ ŐĂŵĞ ŽĨ ŐŽůĨ͘ tŚĂƚ͛Ɛ ƐŽ ŝŶƚĞƌĞƐƟŶŐ ĂďŽƵƚ ŝƚ is that they’ve been around for 60 years so they have the cache to really know how to do it. It’s always fun to watch so many ĚŝīĞƌĞŶƚ ƉĞŽƉůĞ ŝŶ ƚŚĞ ƐƉĞĐƚƌƵŵ ĐŽŵŝŶŐ ƚŽ ďĞ ƉĂƌƚ ŽĨ ĞŵŽ ĂLJƐ ĨŽƌ Ăůů ĚŝīĞƌĞŶƚ ŬŝŶĚƐ ŽĨ ƌĞĂƐŽŶƐ͘ It’s really fun.” ŽƚŚ Ăƌů͛Ɛ ůŽĐĂƟŽŶƐ͕ ŝŶ ůŽŽŵĮĞůĚ ,ŝůůƐ ĂŶĚ dŚĞ /ŶŶ Ăƚ ^ƚ͘ :ŽŚŶƐ ŝŶ WůLJŵŽƵƚŚ͕ ǁŝůů ŚŽƐƚ Demo Days with manufacturers ƌŽƚĂƟŶŐ Ăƚ ŽŶĞ ůŽĐĂƟŽŶ ŽŶĞ Saturday then the other store ĂŶŽƚŚĞƌ ^ĂƚƵƌĚĂLJ͘ ^ƉĞĐŝĂů ĂƉƉĞĂƌĂŶĐĞƐ Ăƚ ƚŚĞ Ăƌů͛Ɛ ůŽŽŵĮĞůĚ ůŽĐĂƟŽŶ ŝŶĐůƵĚĞ͗ DĂƌĐŚ ϭϬ͕ ƵƐƟĞ ZŽůůŝŶƐŽŶ ʹ ŚŝĞĨ ĞƐŝŐŶĞƌ KĚLJƐƐĞLJ WƵƩĞƌƐ͖ and March 24, Petra Petrich ʹ ^ĞŶŝŽƌ ŶŐŝŶĞĞƌŝŶŐ DĂŶĂŐĞƌ͕ ĂůůĂǁĂLJ 'ŽůĨ Ăůů ZΘ ͘ “When we come back from the PGA Merchandise Show in :ĂŶƵĂƌLJ ǁĞ ŬŶŽǁ Ăůů ƚŚĞ ŶĞǁ ƐƚƵī ƚŚĂƚ͛Ɛ ĐŽŵŝŶŐ͕ ĂŶĚ ĞŵŽ ĂLJƐ ŐŝǀĞƐ ĐƵƐƚŽŵĞƌƐ Ă ĮƌƐƚ shot at trying the new items in Ă ƐĞƫŶŐ ƚŚĂƚ ƌĞůĂdžĞĚ ĂŶĚ ůĂŝĚ back,” said Carl’s COO Casey ĂŬĞƌ͘ ͞dŚĞƌĞ ŝƐ ŶŽ ƉƌĞƐƐƵƌĞ ƚŽ buy. Customers can try as many ƟŵĞƐ ĂƐ ƚŚĞLJ ǁĂŶƚ͘ ͞DĂŶƵĨĂĐƚƵƌĞƌƐ͛ ƌĞƉƐ ĂƌĞ ŽŶƐŝƚĞ ƚŽ ĂŶƐǁĞƌ ĂŶLJ ƋƵĞƐƟŽŶƐ ĂďŽƵƚ ƚŚĞ ƉƌŽĚƵĐƚ͕ ĞƐƉĞĐŝĂůůLJ ŽŶ ŶĞǁ ƚĞĐŚŶŽůŽŐLJ͘ /ƚ͛Ɛ Ă ƉƌĞƩLJ easy way to test and try all the ƉƌŽĚƵĐƚƐ ʹ ĂŶĚ ƚŚĂƚ ƟŵĞ ŽĨ year the Golf Digest HotList is ĐŽŵŝŶŐ ŽƵƚ ƐŽ ŝƚ͛Ɛ ĂŶ ĞdžĐŝƟŶŐ ƟŵĞ ŝŶ ŐŽůĨ͘͟
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