Stewart Golf took a huge financial gamble by introducing the electric caddies at the 2015 PGA Merchandise Show. “Everyone told us that no one walks in America. In the U.K. 98 percent of golfers walk. I’d be surprised if it was more than 20 percent in the United States. Our mission statement as a company is to show people a different way to play golf. The experience of walking a golf course is like nothing else. You get the exercise of walking, plus actually talking with your playing companions.’’ What the company found in America is that golfers will walk if they have the right incentive. Americans love their toys too. “Our business in America is four times what it was in 2019. That’s why it’s now our biggest market, followed by the U.K. and Canada. People were forced to walk during COVID and our demand went up.’’ In the United States, Stewart Golf’s products are called “Electric Caddies’’ rather than “trolleys.’’ They are made at a factory in Gloucester, a twohour drive from London. For their American operations, they also have a warehouse in Clearwater, Florida. “Electric Caddies’’ have one big advantage that might not be obvious, they aren’t affected by “Cart Path Only’’ restrictions, which also improves pace of play. Stewart Golf products can be easily purchased online, with a retail cost of approximately $2,500. Various models and colors are available to match your car, golf club bag, or personal preference. “Continually learning and gaining experience, we will continue make our products even better.’’ Find out more at: Stewartgolfusa.com Michigan Golf Journal
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